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Nike 6.0 Debuts Fall 10 at Agenda

Nike 6.0 is debuting Fall 2010 footwear and apparel at Agenda this January. 6.0 continues to create everyday staples for everyday living, tailored to the rigorous demands of the 6.0 athletes. For Fall, 6.0 is launching board shorts, featuring classic silhouettes with performance attributes and taking design inspiration from Nike heritage and popular sports culture. 6.0 continues to expand on its apparel collection, focusing on fit, graphic stories and premium fabrics.

On the footwear front, 6.0 is driven by the idea of hidden innovation and lightweight performance. The Brazen is a new addition reflecting this ethos, featuring an internal bootie that adds comfort, fit, and aids in performance recovery. The recent Mavrk Mid 2 is on average 36% lighter than standard vulcanized mid tops due to reduced rubber in the outsole that also adds torsional flex. Lightweight performance is also reflected in the Braata and will be more and more prevalent each season.

In Fall 2010, 6.0 is releasing Snow outerwear to the marketplace. Again, the design crew looked to classic Nike Silhouettes such as the 1970’s original Windrunner for inspiration. The entire collection features trims made from recycled materials, and several key pieces are constructed with recycled fabrics. Considered design will continue to play a larger role in all of Nike 6.0’s product in the future, including footwear, apparel, and outerwear.

For more information on Nike 6.0 visit www.nike6.com

Agenda
Anaheim

January 6th & 7th, 2011
9-6pm
700 West Convention Way
Anaheim, CA
Anaheim Marriot
Map it!

Admission Policy There is no preregistration necessary for this event. Just bring your Business card and matching ID. That’s it! Buyers, distributors and press are admitted into the show for free. Manufacturers, suppliers and non-exhibiting sales reps & non-exhibiting designers must be pre-approved in order to enter Agenda Trade Show. Submit your admittance request prior to the event at info@agendashow.com. If you are approved, you must also pay a $200 fee at the door (CASH ONLY!). No sourcing agents of vertical manufacturers are allowed at agenda. The general public is not admitted into Agenda. Agenda reserves the right to refuse admission to anyone.

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